Katrina Brittingham, Owner of VenturReady LLC will present on How to Start a Business That Will Thrive at the next eCoaching session with the International Association of Professional Women (IAW) The session is Sep. 24, 2019 12:00 PM Eastern Time (US and Canada)

Do you have a business idea but don’t know how to get started? Or maybe you have a side hustle that you want to scale? Starting a business is no easy task. If you want to build a business that will thrive, it is important to start with a few essential fundamentals. By focusing on these fundamentals, you will have a clear understanding of your goals, be able to set your business up correctly (legally and financially) and will be able to prioritize actions that will allow you to scale.

In this webinar, entrepreneur Katrina Brittingham will show you the steps you need to take to launch a thriving business.

Key takeaways will include:
-The importance of a strategy or plan and how to develop one;
-How to identify your audience and develop a niche;
-Essential legal registrations;
-Managing business finances; and
– How to use your network to grow your business.

Come on out and join us.  Register today!

Katrina Brittingham MBA, MSA, CPRW, JCDC, JCTC, owner, founder and executive coach with VentureReady LLC will be the guest expert at QS MBA Fair – The World’s Largest MBA Tour on September 30, 2019, at 5 pm. The event will be held at the Philadelphia Convention Center.

Earn a salary boost, gain valuable leadership skills, or change career paths entirely; the possibilities are endless with an MBA!

This event is the perfect opportunity to get all of your MBA-related questions answered so don’t miss it!

Figure out which program is the best fit for you at this exclusive event by speaking face-to-face with 25+ top business schools including Carnegie Mellon, Penn State, Boston University, U of Pittsburgh, John Hopkins, and IE. And, you’ll also receive:

  • A resume review
  • A professional LinkedIn headshot
  • Test prep advice
  • Access to up to $7M in scholarships
  • And so much more – all for FREE and all under one roof!

Event Agenda

5:00 pm – Expo opens: Receive an admissions’ profile review, GMAT Prep info, resume checkup, a professional headshot, funding info, and much more – all for free

5:20 pm – 5:40 pm – Meet Penn State Smeal College of Business – gain insight into the school and programs offered.

Presenters: Penn State University – Smeal College of Business

5:45 pm – 6:30 pm – Admissions hints and tips: Q&A with leading Business Schools

Presenters: Carnegie Mellon University – Tepper School of Business, Temple University – Fox School of Business, Boston University – Questrom School of Business, University of Colorado Boulder – Leeds School of Business, Arizona State University – WP Carey School of Business

6:30 pm – Fair opens: Meet with top local, domestic and international MBA and Business Masters programs

6:35 pm – 7:05 pm – Alumni Panel: Wharton and UCLA

8: 30 pm Event Ends

Register Today!

Originally posted on Forbes.com
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In my experience as a career coach, I have found that people who are frustrated with their job search read the postings, but don’t know how to align their professional experience to the position, or their resume is not optimized for applicant tracking systems (ATS). They may even be applying for roles that they aren’t qualified for.

Ask yourself these questions when preparing your resume for a role you want to apply to.

1. Does my experience match the required experience?

Accurately reading a job posting is a crucial step in your job search strategy. For your search to be as productive as possible, don’t waste your time applying to positions that don’t actually fit your qualifications and credentials.

Your resume is scanned by an applicant tracking system prior to human eyes ever seeing it. This system takes keywords from the actual job posting and looks for those same keywords in your resume. If those keywords aren’t in your resume as they relate to your skills and expertise, then your document will not make it to a human.

Each role will have a set of required skills and experience as well as preferred skills. Make sure that at the very least you have the set of skills found in the required section. You may make it through the system if you have all the required skills and experience and none of the preferred, but not the other way around.

Look at the key phrases and words in the job description as they relate to your experience. If a requirement of a job is to have “experience working and collaborating with business stakeholders, clients and account managers,” then you need to show a specific example of that in your resume. To show you meet the requirement, you could say, “Collaborated cross-functionally with business stakeholders, clients and account managers to devise and implement executive summaries and financial savings reports.”

2. How does my education stack up to what is being requested?

Just like your experience and skills, education is another requirement that you must strictly adhere to. Many postings will require a degree or X years of experience. In this case, you can replace experience for a degree. However, if the posting only asks for a degree, it doesn’t matter how much experience you have, the ATS will disqualify you.

In cases like this, consider applying for another role that matches your education level or enrolling in a degree program and writing your anticipated graduation date on your resume. This may put you in the running, as the ATS might read the degree you are pursuing and the recruiter might consider the fact that you are currently enrolled in a program, especially if you have the other desired skills they are seeking. Keep in mind, however, if another candidate has the degree and the experience, the ATS will select their resume over yours.

3. How can I make my resume keyword-rich?

To identify the best keywords for your resume, pull and review two to three postings for the role you want. You will begin to see similar skills and requirements. These are the keywords. Make sure you have achievements in the areas that these postings specify. Then, you can prepare a STAR (situation, task, action, result) story.

Describe the situation or task you were in charge of, the act/action you specifically performed and the end result. Try to quantify the accomplishment. This combination will show the hiring manager that you are the right candidate for the position.

An example of a STAR story would be: “Increased sales 20% and generated $1.5 million in revenue by cold calling and conducting in-person site visits with prospects during the March Madness marketing event.” The situation or task was to increase sales and revenue for the March Madness promotion, the action was cold calling and visiting prospects, and the end result was a 25% increase of sales and $1.5 million in revenue.

Beginning Your Job Search

Once you have created your resume based on how your skills and education meet the requirements of the role, you can begin applying via job boards and company websites.

LinkedIn is a great place to search and apply for jobs since 95% of employers actively recruit through the professional site. It’s also a great place for networking and building connections to give you an edge in landing interviews. Make sure that your LinkedIn profile is complete and has a professional headshot.

Networking virtually and in-person is another top way to get your resume in the hands of recruiters and hiring managers. A poll by Gallup found that 74% of job seekers landed a job by networking with friends and family. Seventy percent elicited referrals from current and former coworkers.

Develop a network of friends, family members, neighbors, college alumni and professional associations. These connections generate job leads. Strategically attend meetings to get information on available jobs that are not posted to online job boards. This is called the hidden job market. It is crucial to build a strong network before you need to conduct a job search, but you can still be successful even if you have not developed contacts in your industry.

Finally, try to set up informational interviews with HR recruiters and hiring managers at the companies that interest you. This will:

1. Enable you to find out about upcoming opportunities that fit your skillset.

2. Give you a sense of the company culture and whether it fits your personality.

3. Build your network by establishing a relationship with the HR recruiter or hiring manager.

Good luck with your job search!

Our Owner/CEO, Katrina Brittingham, has been selected as one of the speakers for the BWP Virtual Success Summit!

The Inaugural Success Summit: Purpose, Plan & Prosperity held October 21 – 24, 2019.

This virtual summit is for PURPOSE-DRIVEN BLACK WOMEN entrepreneurs and business owners who have a vision, a gift and need help overcoming barriers to live their dreams and achieve $6 & 7-Figure earnings in their business. This is for women who are ready to launch, elevate, build wealth and create a lasting legacy.

This is why we want you to come aboard and embark on an experience of a lifetime, to join other women that desire to achieve great SUCCESS.

YOU CAN EXPECT???

☑️Perfect Pitch Competition (win up to $500)
☑️60 Minute Mastermind in the Speaker Huddle
☑️Dynamic International Expert Presenters and Speakers from BWP
☑️Interactive Q&A with each Expert
☑️Four Days of Accelerated Training and Action Planning
☑️Gifts & Giveaways for Summit Attendees
☑️Exposure and Promotion of BWP members in the community and across social media
☑️And more…..

TO GET YOUR TICKETS AND SECURE YOUR SPOT AT THE SUMMIT, sign up now and get details at http://bit.ly/BWPSuccessSummit19
Invite your sister friends to join the movement!
#SuccessSummit
#Explode2019
#WealthandLegacy

Originally posted on Forbes.com

Forbes Coaches Council members share ways to find a better work-life balance in the age of constant connectivity.

https://www.forbes.com/sites/forbescoachescouncil/2019/08/30/feeling-burned-out-14-techniques-to-proactively-improve-your-mental-and-physical-health/#1b4858ee5631

In the age of constant connectivity and remote work capabilities, many employees find themselves increasingly overworked and overtired. When you’re able—and perhaps even expected—to work 24/7, it’s easy to let work take over your life and burn you out.

To prevent your career from negatively impacting your physical and mental health, it’s important to be proactive in these areas and work toward a lifestyle that promotes passion and productivity. We asked a panel of Forbes Coaches Council members to share some steps professionals can take, either at work or at home, to achieve this. Here’s what they had to say.

Forbes Coaches Council members share ways to find better work-life balance in the age of constant connectivity.
 PHOTOS COURTESY OF THE INDIVIDUAL MEMBERS.

1. Meditate 

I found just five minutes of meditation per day was a complete game-changer for me. Don’t take it from my anecdotal evidence though; there are countless studies that show similar effects. If you aren’t into meditation, at least give it a real try for two weeks. – Brian M HarmanBusiness Management Hallmark

2. Practice The S.T.O.P. Technique 

Burnout occurs when you race around trying to get everything done on your to-do list. This occurs when you believe everything is urgent and important when it is not. By using the S.T.O.P. Technique—Slow down, Tune in within, Observe what is happening and Perceive the best possibility to utilize your time—you will feel more focused and in control. As a result, you will be less burned out. – Susan K. WehrleyBIZremedies

3. Walk More 

Quoting Kierkegaard, “Take your soul for a stroll…Every day I walk myself into a state of well-being and walk away from every illness.” If you work virtually, walk to work, not across the room, but around the block or even the community. If you drive, don’t hunt for the nearest parking space. Get off public transportation a stop or two early. Walking has proven mental and physical benefits. – Brian GormanTransformingLives.Coach

4. Learn When ‘Good’ Is Good Enough 

Step one is recognizing there is an issue. Step two is learning to identify when “good” is good enough to help you get past that perfection paralysis all high achievers feel at some point. Done is better than perfect (and perfectly acceptable in many instances). Learn to distinguish between those things that merit your meticulous attention to detail and those that benefit from you letting go. – Precious Williams OwodunniMountaintop Consulting

5. Drink Water 

There is a link between high cortisol levels and being dehydrated. Stressed people’s hearts beat faster and it’s a sign that the body needs more fluids. Continuous stress leads to mental burnout. Don’t use coffee or green tea. Go for simple cool water. This way you will deliver liquids to all your organs, including the brain. It looks like water is the best prevention for sun and mental burnout. – Inga BielińskaInga Bielinska Coaching Consulting Mentoring

6. Schedule Breaks And Mark Your Calendar As ‘Busy’ 

We spend time learning how to plan effectively and how to prioritize our goals and tasks. However, we often fail to include time for rest and restoration on our lists and in our calendars. It’s imperative that self-care is planned, and the time allocated must be protected. Mark your time for self-care as “busy” on shared calendars, because “out of office” doesn’t mean you can’t be reached. – Joynicole MartinezThe Alchemist Agency

7. Take A Vacation And Truly Unplug

Use your vacation time! The U.S. Travel Association estimates that there were 705 million unused vacation days in 2017—days that employees are paid to take but they choose to work instead. Disconnecting from work emails, meetings and calls while on vacation will allow you to return to work with fresh ideas, more energy and renewed drive. – Dr. Kimberly JarvisAll Career Matters, Inc.

8. Reframe Self-Care As Productive Time 

Many executives de-prioritize self-care below work because they view it as “non-productive,” wasteful time. Research shows, whether it is sleeping, exercising, nutrition or social connection, renewal activities are critical to operate at one’s optimal level on a sustainable basis. If you reframe self-care as productive time, it will help you prioritize it and operate more effectively. – Shefali RainaAlpha Lane Partners

9. Learn What Energizes You

You don’t let your phone battery get down to 5%, but often we let ourselves run dry before we recognize our signs of stress. Protect your health and avoid burnout by increasing your self-awareness. What stresses and energizes your co-worker might not be the same for you. Some people are energized by spending time alone, and others recharge by being around other people. Know and take care of yourself. – Sherrie HaynieThe Myers-Briggs Company

10. Take A Technology Break 

In this age of emails, IMs and phone calls, it is a good idea to take a break from technology every now and again to recharge. Depending on your schedule and available vacation time, you can take a day, a weekend or a week. Taking time away from technology will keep you from burning out. Read a book, go for a hike or take a retreat. You can also use this time to reconnect with your family. – Katrina BrittinghamVentureReady LLC

11. Breathe 

One of the most powerful remedies for the over-stressed and overstretched is also the simplest: breathe. Breathing connects your body, mind and spirit. When you’re overwhelmed and other remedies seem out of reach (who has time for meditation or yoga? When would I find time to overhaul my work life?), master the two-minute break. Clear your mind and breathe. You’ll instantly feel rested and renewed. – Joelle JayLRI

12. Build A Life Outside Of Work 

Because employees are working long hours and are always connected, it can seem like work is all-consuming. To keep some level balance, build a meaningful life outside of work—a family, a friend group, a volunteer role, a creative passion like a hobby, etc. Whatever it is, put a priority on it so your energy can shift from 24/7 work and focus on something meaningful outside of work. – Reed DeshlerAlignOrg Solutions

13. Do One Thing That Makes You Happy And Curious Each Day 

The more things feel out of control, focus on simplifying your priorities. Most of us feel burnout when we feel unappreciated, overworked and bored. We don’t feel burnout when we work hard on something we enjoy. So the question is, how do you make what you do in your life something you enjoy? Ask and reflect: What makes you happy? When was the last time you felt curious while working on a project? – Monica KangInnovatorsBox

14. Pay Attention To Your Attention 

The last and final human resource to go is your attention. What you are experiencing is your attention being hijacked by the myriad subtleties that have come to define your life. To reclaim governance over your attention, you will need to consider integrating the following activity: the act of noticing where your attention goes, whether in the form of behaviors or thoughts. And then with self-compassion ask yourself, “Is this the person I desire to be?” – Mirella De Civita, Ph.D., PCC, MCECPapillon MDC Inc.